Branding is a tool for market competition, was formed the Visual embodiment of differentiation with competitors, in the enterprise market, philosophy, culture and other aspects of systems analysis, planning to design the most enterprise features, different from the competitor's individual brand image.
LOGO is a symbol for corporate, businesses, institutions and symbols of products and facilities. LOGO design for commercial, public and cultural politics and other fields. LOGO design is characterized by the enterprise culture connotation and the characteristics of the product, LOGO design LOGO design can be divided into text, graphics, LOGO designs and text graphic LOGO design that combines three forms. A successful logo design, is the perfect combination of meaning and form, is the key to corporate image and consumer interaction and communication.
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